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Wireless Data Services
Technologies, Business Models and Global Markets

$119.00 ( ) USD

  • Date Published: December 2004
  • availability: This ISBN is for an eBook version which is distributed on our behalf by a third party.
  • format: Adobe eBook Reader
  • isbn: 9780511056468

$ 119.00 USD ( )
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About the Authors
  • Despite their phenomenal global growth, wireless technologies have progressed very differently geographically. Diverse technologies (i-mode in Japan, SMS in Europe, PDAs and Blackberry in North America) imply that wireless applications and services are often unique to the culture and business models of a region. Supplemented by examples, case studies and interviews with industry luminaries, Chetan Sharma and Yasuhisa Nakamura identify key factors behind the success or failure of different strategies and provide insights into how to match wireless technology to global markets.

    • Interviews with industry executives and experts from IBM, Motorola, and others
    • Detailed discussion of issues and challenges of the wireless data industry
    • Detailed case studies: consumer and enterprise
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    Reviews & endorsements

    "[T]his is a quite readable book with lots of interesting nuggets of information..." Russell J. Haines, Communications Engineer

    "This is an excellent book covering all of the current research and development in the wireless industry as well as pointing out what is to come. A recommended book for all academic libraries." H. Robert Malinowsky, University of Illinois at Chicago, E-Streams

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    Product details

    • Date Published: December 2004
    • format: Adobe eBook Reader
    • isbn: 9780511056468
    • availability: This ISBN is for an eBook version which is distributed on our behalf by a third party.
  • Table of Contents

    List of figures
    About the authors
    Foreword
    Acknowledgements
    List of abbreviations
    1. Introduction
    2. The impact of globalization
    3. Adoption trends and analysis by region
    4. Subscriber needs and expectations
    5. The wireless value chain
    6. Global wireless technologies: systems and architectures
    7. Global wireless technologies: network, access, and software
    8. Business models and strategies
    9. Business issues and challenges
    10. Technology issues and challenges
    11. Case studies
    12. Perspectives
    13. Future of wireless technologies, applications and services
    14. Conclusions and recommendations
    References and recommended reading
    Index.

  • Authors

    Chetan Sharma, Chetan Sharma Consulting
    Chetan Sharma is a recognized industry expert in strategy and implementation of wireless data and pervasive computing ideas and solutions. Mr Sharma was formerly Leader of the Emerging Solutions practice at Luminant Worldwide. Prior to this, Sharma served as founder and principal of Luminant's wireless practice. In this role, he oversaw global client engagements, provided vision and strategic direction, conducted wireless research and development, and established partnerships with leading industry players.

    Yasuhisa Nakamura, NTT DoCoMo
    Yasuhisa Nakamura is Senior Vice President at NTT DoCoMo USA. He is a widely recognized specialist of wireless telecommunications industry with over 20 years of experience. Dr Nakamura holds more than 50 patents (awarded and pending) and is a frequent speaker at international conferences.

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