Other available formats:
Looking for an examination copy?
If you are interested in the title for your course we can consider offering an examination copy. To register your interest please contact email@example.com providing details of the course you are teaching.
In a turbulent business environment, leaders must begin to think more broadly about what a corporation is and how it can create a richer future. With the globalisation of the world's economies, the intensification of competition, and quantum leaps in technological development, the insular and static strategic thinking of many global corporations has become inadequate for understanding the business environment and determining strategic direction. This 2006 book provides comprehensive and practical analysis of what sustainable business development (SBD) is and how companies can use it to make a significant difference. Case studies of companies in the US, Europe, the Pacific Rim and South America demonstrate that achieving innovation and integration depends on a comprehensive understanding of all of the forces which drive change and responding to them with fresh ways of strategic thinking. It is compulsory reading for MBA students and executives as well as professional readers.Read more
- Includes case studies of major companies including Nokia, IBM, Siemens, Toyota, BMW, Proctor & Gamble, and BP plc
- A dramatic step forward in discussing the principles, processes, and practices of sustainable business development
- Integrates sustainable development into the heart of business management
Reviews & endorsements
"With globalization of the world's economy, the intensifying of competition, and recent leaps in technological development, insular and static strategic thinking have become inadequate for understanding the business environment. This important new textbook tires to provide some solutions for sustainable business development."
-Abstracts of Public Administration, Development, and Environment
Not yet reviewed
Be the first to review
Review was not posted due to profanity×
- Date Published: May 2010
- format: Paperback
- isbn: 9780521148436
- length: 764 pages
- dimensions: 244 x 170 x 39 mm
- weight: 1.19kg
- availability: Available
Table of Contents
List of figures
List of tables
List of boxes
List of abbreviations
Part I. Enterprise Thinking, the Driving Forces of Change, and Leadership:
1. Sustainable business development: overview and guiding principles
2. Enterprise thinking and the strategic logic of strategic business development
3. Crafting sustainable business strategies and solutions
4. The driving forces of social-, economic-, and environmental-related change
5. The driving forces of markets and stakeholders' connectedness
6. Crafting a sustainable enterprise through leadership and capabilities
Part II. Innovation Management, Life Cycle Considerations, and Insights:
7. Sustainable technology management and development
8. Crafting and implementing sustainable business development programs
9. Life cycle thinking and framework
10. Formulation of life cycle assessment: initiation and inventory assessment
11. Implementation of life cycle assessment: impact and improvement assessments
12. Inventing the future through enterprise thinking and sustainable business development
Find resources associated with this titleYour search for '' returned .
Type Name Unlocked * Format Size
*This title has one or more locked files and access is given only to instructors adopting the textbook for their class. We need to enforce this strictly so that solutions are not made available to students. To gain access to locked resources you either need first to sign in or register for an account.
These resources are provided free of charge by Cambridge University Press with permission of the author of the corresponding work, but are subject to copyright. You are permitted to view, print and download these resources for your own personal use only, provided any copyright lines on the resources are not removed or altered in any way. Any other use, including but not limited to distribution of the resources in modified form, or via electronic or other media, is strictly prohibited unless you have permission from the author of the corresponding work and provided you give appropriate acknowledgement of the source.
If you are having problems accessing these resources please email firstname.lastname@example.org
Sorry, this resource is locked
Please register or sign in to request access. If you are having problems accessing these resources please email email@example.comRegister Sign in
You are now leaving the Cambridge University Press website. Your eBook purchase and download will be completed by our partner www.ebooks.com. Please see the permission section of the www.ebooks.com catalogue page for details of the print & copy limits on our eBooks.Continue ×