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Look Inside Constructing Social Psychology

Constructing Social Psychology
Creative and Critical Aspects

$144.00 (C)

  • Date Published: April 1999
  • availability: Available
  • format: Hardback
  • isbn: 9780521641074

$ 144.00 (C)

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About the Authors
  • William J. McGuire's research on the diverse topics of attitudes, beliefs, self, thought systems, language, history, and methodology created and shaped social psychology in enduring ways. In this collection, his work appears with new commentary and bridging sections that illuminate the context in which the original papers were written. Here, students of psychology and its history can learn about the creative and critical processes that McGuire sought to study: the magical experiments on attitude innoculation showing that small doses of a persuasive message can increase resistance to later larger doses; the construction of self in terms of its distinctive and atypical features; the content, structure, and processing of thought system functioning by balancing logical consistency, realistic coping, and hedonic gratification; persuasion by Socratic questioning that selectively directs attention; and the process of doing research as an exciting and infinitely rewarding activity. These papers not only provide insight into one of psychology's greatest minds, but they also tell the story of psychology's history over the past fifty years. William J. McGuire is Professor of Psychology at Yale University. A Fulbright Scholar and Guggenhiem Fellow, McGuire received the Distinguished Scientific Contribution Award from the American Psychological Association, the Distinguished Scientist Award from the Society of Experimental Social Psychology, and is a William James Fellow of the American Psychological Society.

    • Book focuses on person's phenomenal conscious experience, whereas most social psychology focuses on external behavior
    • Focuses on the creative process of generating hypotheses rather than critical processes of generating hypotheses
    • In contrast to usual studies of relations in isolation, in this book there is more study of relations in their natural embeddedness, as functioning with a broader system
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    Reviews & endorsements

    "The surprises in these papers come, not only from the ideas themselves, but also from the expression of the ideas. The reader's pleasure thus derives from encountering excellent, innovative ideas joined with extraordinary writing. These papers reveal a richness of language rarely encountered in scientific writing in psychology." APA Review of Books

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    Product details

    • Date Published: April 1999
    • format: Hardback
    • isbn: 9780521641074
    • length: 482 pages
    • dimensions: 237 x 160 x 30 mm
    • weight: 0.77kg
    • contains: 6 b/w illus. 19 tables
    • availability: Available
  • Table of Contents

    1. Learning my way
    2. Immunization against persuasion
    3. Attitude change studies
    4. Analyzing social influence processes
    5. Developing effective persuasion campaigns
    6. Thought systems: their contents, structure and functioning
    7. Topography of the phenomenal self
    8. Distinctiveness theory and the salience of self-characteristics
    9. Language and thought asymmetries
    10. Psychology and history
    11. Winters of our discontents: crises in social psychology
    12. A perspectivist epistemology: knowledge as misrepresentation.

  • Author

    William McGuire, Yale University, Connecticut

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