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This book forges a social psychological framework for understanding the human response to risks ranging from nuclear wars to industrial accidents, from earthquakes to epidemics. Its key concern is to highlight and to explain the widespread sense of personal invulnerability to danger. The social scientific study of people's responses to risk tends to focus on either their narrow cognitive or their broad socio-cultural roots. The approach in this book slots into the gap between these poles. It elucidates how individuals, steeped in various societies, cultures and groups, make sense of impending crises. Since the response to risk is essentially a response to a menacing, threatening event, emotional factors form a key component of this response. Interestingly, such factors are severely underrepresented in this area since it has been overattentive to the cognitive processing of risk.Read more
- Fresh approach to the study of risk, taking account of the effect of emotion
- Broad review of the current literature across social psychology, sociology, anthropology, psychoanalysis and cultural theory
- Synthesised examination of empirical research, theory and the rich body of data from across the social scientific spectrum
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- Date Published: November 1999
- format: Hardback
- isbn: 9780521660099
- length: 176 pages
- dimensions: 234 x 156 x 11 mm
- weight: 0.43kg
- availability: Available
Table of Contents
1. Response to risks: an introduction
2. Human responses to risks: 'not me', 'the other is to blame'
3. A study of lay people's response to risk: HIV/AIDS in Britain and South Africa
4. Evaluating two conventional psychological models of the response to risks
5. The source of linking risk and 'the other': splitting objects into 'good' and 'bad'
6. Social representations of risks
7. Emotional life: a new frontier for social theory
8. Changing social representations of risks
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