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Comprehensive, engaging, and punctuated with humor, this undergraduate textbook provides an interesting introduction to research methodology. Psychology Research Methods allows students to become familiar with the material through examples of research relevant to their lives. The textbook covers every major research approach in psychology. Students will learn how to evaluate and conduct the different varieties of descriptive research and experimental research. They will learn all steps of the research process from developing a research idea to writing about and presenting what they did. Each chapter contains suggestions for journal article readings and activities relevant to the topics covered. The textbook also includes a chapter on how to conduct research online and an appendix with an annotated manuscript keyed to the current edition of the American Psychological Association Publication Manual.Read more
- Written with a clear, conversational style with touches of humor, which will appeal to an undergraduate audience
- Provides a comprehensive introduction to research methodology
- Uses research examples pertinent to students' lives to explain the different research methods
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- Date Published: March 2018
- format: Paperback
- isbn: 9781107461116
- length: 404 pages
- dimensions: 255 x 203 x 20 mm
- weight: 0.98kg
- contains: 185 colour illus. 14 tables
- availability: In stock
Table of Contents
1. Introduction to research methodology
2. Developing research ideas and hypotheses
4. Defining and measuring variables
5. Descriptive research methods
7. Survey research
8. Experimentation with one independent variable
9. Factorial designs: experiments with more than one independent variable
10. Quasi-experimental designs
11. Small-N designs
12. External validity
13. Online research
14. Writing about and presenting your research
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