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The Party Politics of Presidential Rhetoric

AUD$33.59 exc GST

Award Winner
  • Author: Amnon Cavari, Interdisciplinary Center Herzliya (Israel)
  • Publication planned for: July 2019
  • availability: Not yet published - available from July 2019
  • format: Paperback
  • isbn: 9781316604458

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About the Authors
  • By bringing together two bodies of literature - the presidency and political parties - this book makes two important contributions. First, it addresses the gap between presidential public actions and the perceived limited effect they have on public opinion. By examining the short-term effect of speeches of presidents on the entire public, the long-term effect of the speeches on their partisans, and on the reputations of their parties for handling policy, the book shows that presidents are effective leaders of public opinion. Second, the book adds to the scholarly interest in how political parties are viewed by the electorate in terms of policy substance. It suggests that Americans possess coherent reputations of the parties for handling policy challenges, and that these reputations contribute to the party identifications of Americans. The effect of presidents on the reputations and, in turn, party attachments position them as leaders of the party system.

    • Separates short- and long-term effects of presidential rhetoric to show how presidents are dominant movers of public opinion
    • Integrates literature on the public presidency and political parties for a more accurate understanding of the role of the public presidency
    • Shows that the effect of speeches of presidents extends beyond attitudes about policy or agenda setting
    Read more

    Awards

    • Co-winner, 2018 Richard E. Neustadt Award for Best Book on Executive Politics, Presidents and Executive Politics Section, American Political Science Association

    Reviews & endorsements

    'This is an important study with relevant findings, and its conclusions are accessible for those outside political science. While Cavari's research only extends through the Obama years, this approach is sure to provide a useful starting point for future scholars in understanding Donald Trump's presidential messaging and its effect on public opinion, especially when viewed through the lens of the current hyper-partisan political environment.' Lori Cox Han, Public Opinion Quarterly

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    Product details

    • Publication planned for: July 2019
    • format: Paperback
    • isbn: 9781316604458
    • length: 249 pages
    • dimensions: 228 x 153 x 16 mm
    • weight: 0.37kg
    • contains: 54 b/w illus. 27 tables
    • availability: Not yet published - available from July 2019
  • Table of Contents

    1. Presidents, public opinion, and the political parties
    2. Assessing presidential communications
    3. The effect of presidential rhetoric on the attentive audience
    4. The short-term effect of presidential rhetoric
    5. Presidential leadership of partisan opinion
    6. The public agenda and the reputations of the parties for handling policy
    7. Presidential rhetoric and the public agenda
    8. Presidential rhetoric and party reputations for handling policy
    9. The interplay of macrohandling and macropartisanship
    10. The party politics of presidential rhetoric.

  • Author

    Amnon Cavari, Interdisciplinary Center Herzliya (Israel)
    Amnon Cavari is Assistant Professor of government at the Interdisciplinary Center (IDC) Herzliya, Israel, and is the founder and head of the American Public Opinion toward Israel project at the IDC.

    Awards

    • Co-winner, 2018 Richard E. Neustadt Award for Best Book on Executive Politics, Presidents and Executive Politics Section, American Political Science Association

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